SEO & Website Audit
Agency in Melbourne
A BIRD'S EYE VIEW ON YOUR SEO AND WEBSITE
SIGNS THAT YOU NEED A WEBSITE AUDIT
- Drop or fluctuation in website traffic
- Poor levels of organic traffic from search engines
- Increasing Google Ads costs
- Poor conversion rates
- Low customer engagement with web pages
OUR WEBSITE AUDIT SERVICES
Three Pillars in SEO Technical
We assess search engines’ ability to “read” your site, aligning metadata and mark-up with onsite content, and optimising site structure/navigation to ensure a robust user experience.
We look for :
1. Can Google “read” your site?
2. Website backend structure
3. Google approved information formatting
Relevance
Ensuring that all onsite content is aligned to your audience, what they’re searching for, and the keywords you want to rank for.
We look for :
1. Keyword gaps
2. Keyword Research on Volumes/Trends
3. Competition Research
Authority
We are evaluating external links and working with you to build an organically growing link profile, along with mentions or citations from brand advocates.
We look for:
1. Link Toxicity
2. Competitor Backlink Profiles
3. Authority Audit
