The Digital Marketing World offers plenty of jobs and opportunities for young people. However, kickstarting your digital marketing career and getting your foot in the door can be tricky.
Why choose a career in Digital Marketing?
These days, everything we do is moving online. Whether we want to buy products, sell, contact build or research, we do it from our desktop or mobiles. Therefore, a knowledge of Digital Marketing has never been more vital and there are plenty of job opportunities to be found.
Some popular Digital Marketing careers include:
- Digital Marketing Manager
- Digital Strategist
- SEO Specialist
- SEM Specialist
- Web Marketing Manager
So, whether you’re a recent graduate or simply someone looking for a career change, we’ve come up with our top tips for getting experience the Digital Marketing world.
Online marketing courses
Digital Marketing courses are accessible to everyone, regardless of location, age and money. This is because there are loads of online Digital Marketing courses out there, many of which are completely free.
These focus on a range of areas from SEO to paid advertising. Therefore, they’re a great way to get some knowledge of the industry. Some of our favourite courses include Google’s Digital Garage and the Moz Academy.
Work for free
Unpaid internships offer an easy way to get into the Digital Marketing industry. You will be able to find these advertised through education providers, on social media and on job sites like Seek. Internships will give you the experience you need to work in the industry. Plus you can usually work them around your studies and other commitments.
If you are interested in working in Digital Marketing then it’s vital that you build contacts. Try updating your Linkedin profile and reaching out to those in the industry. Try also searching up Digital Marketing meetups in your area, as well as events and conferences.
The Digital Marketing World is constantly advancing. This is due to changes in technology and software. Therefore it’s vital to keep your finger on the pulse of Digital Marketing news. You can access this information online through social media and journals. You might also look at online blogs like Moz, Hubspot and Search Engine Land.
Keep broadening your skills
Another reason Digital Marketing is so important is that it ties in with a lot go other skills. If you are looking for marketing jobs, then gaining skills in related areas will make you more desirable to employers. The areas that you may want to gain experience in include: content writing, web design, photography and coding.
Improve your online presence
Additionally, if you want to be taken seriously as an online marketer then it’s important that you are visible online. This means that you should have professional social media accounts. These should highlight your work experience and key skills. You may also want to create a website of a blog on which you can demonstrate your creativity and digital marketing skills.
Lastly, if you are trying to break into a career in the Digital Marketing world then why wait. Take the initiative and start advertising your skills online. You could do this via social media, through your own blog or website and on freelance sites such as Air Tasker and Upwork.
So, what are you waiting for? It’s time to kickstart your Digital Marketing Career. Whether you are looking to work full-time in the industry or just go freelance, there are plenty of job opportunities to be found.
Here at Digital Marketing World, we provide a range of marketing services including SEO and Chinese Social Media Marketing. Check out the rest of our site to learn more about the services that we offer and feel free to get in touch.